January 15, 2016
FOR IMMEDIATE RELEASE
TRI-STATE TRAILS LAUNCHES
“OPENING DAY ON THE TRAILS CHALLENGE”
Cincinnati, OH – The Cincinnati Reds won’t be the only ones celebrating Opening Day this spring. Green Umbrella’s Tri-State Trails announced today the region’s first Opening Day on the Trails Challenge will take place on April 16, 2016. The event is part of a national kickoff to the spring outdoors season organized by Rails-to-Trails Conservancy.
The Trails Challenge will take place over a seven-week period overlapping with National Bike Month (May). Tri-State Trails will encourage individuals and families to explore the region’s trails by offering prizes to participants who complete the challenge. The challenge will conclude with an award ceremony on National Trails Day, June 4, 2016.
Opening Day on the Trails Challenge is fueled by a $25,000 grant from Interact for Health. “Interact’s vision is to make Cincinnati the healthiest region in the country,” said Megan Folkerth, program officer of physical activity environments at Interact for Health. “We believe the Opening Day on the Trails Challenge will motivate people to explore our region’s trails and incorporate more physical activity into their daily lives.”
“Continued support from Interact for Health for this challenge represents growing momentum for Tri-State Trails and bicycling overall in Greater Cincinnati,” said Frank Henson, chair of Tri-State Trails and President of Queen City Bike. “In addition to current trail users, we’re using this challenge as an opportunity to engage new users for trails.”
Tri-State Trails will publish more information, including the kickoff event details, requirements of the challenge, featured group hikes and bike rides, and an online interactive trail finder map on Green Umbrella’s MeetMeOutdoors.com in the spring.
The Opening Day on the Trails Challenge will be the first of three events in Green Umbrella’s 2016 signature outdoor recreation series. Kids Outdoor Adventure Expo will be held on July 22 at Winton Woods, and Great Outdoor Weekend will be held on September 24 and 25 at various locations around the region.